September 6, 2022


ANA NEO Expands Metaverse Partnership
with Pasona Group
〜Partnership further expands business experience and possible services offered by ANA NEO〜

ANA GranWhale ANA GranWhale

TOKYO, September 6, 2022 - ANA NEO and Pasona Group have signed an agreement to study the use of avatars in ANA NEO's new virtual platform, “ANA GranWhale” to support users with human resource utilization and job creation. With this partnership, Pasona Group will leverage its expertise to explore new possibilities for human resources utilization and job creation in new fields within “ANA GranWhale”.

The two companies will promote the development of services and content for the new era of Web 3.0-oriented services.

“In collaboration with our strategic partner Pasona Group and the experience they bring, we are able to strategically think about the future of our metaverse to build services and offerings that don’t exist today,” said Mitsuo Tomita, ANA NEO President and CEO. “We are dedicated to create and develop new ways of working in the metaverse that cater to individuals and their virtual experience.”

Image of Human Resource Utilization in the Metaverse
Image of Human Resource Utilization in the Metaverse

ANA NEO will release the world's first virtual travel service within this fiscal year. As the number of people spending time in virtual space increases, interest in employment opportunities utilizing avatars is expected to grow. Pasona Group will also accelerate further business development and business co-creation in the Web 3.0 society which are expected to show high growth potential in the future.

[ANA NEO, Inc.]

Mitsuo Tomita: President and CEO
Hajime Tabata: Co-CEO, Executive Producer
Founded: August 7, 2020
Headquarters: Front Place Nihonbashi, 2-14-1, Nihonbashi, Chuo-ku, Tokyo 103-0027, Japan
Capital stock: 87.35 million JPY (as of March 31, 2022)

<Company introduction and message>
Created by ANA NEO, ANA GranWhale is an unrivaled lifestyle experience that offers virtual travel, shopping, events, and entertainment. Atop these extraordinary services, users can even purchase NFTs within the experience. In partnership, ANA NEO will also allow users to visit and explore Kyoto and other cities around the world. With connections to real destinations, ANA GranWhale will link users to real travel plans personalized to their online activity.

[Pasona Group Inc.]

Yasuyuki Nambu: Group CEO
Founded: February 16, 1976
Headquarters: 2-6-2 Otemachi Chiyoda-ku,Tokyo 100-8228, Japan
Capital stock: 87.35 million JPY (as of March 31, 2022)

Contact: ANA NEO, Inc.